Segment Marketing Manager – Home
Posted 27/01/2025 by ES Recruitment UK
Job Description 1: Segment Marketing Manager – Home
Are you ready to lead marketing strategies in a dynamic housing sector?
We’re seeking a Segment Marketing Manager to shape product and marketing strategies for residential developments, social housing, and student accommodation. This is your opportunity to make an impact in a fast-paced environment by driving growth, building relationships, and influencing market trends.
What you’ll be doing:
- Segment Strategy and Planning: Develop marketing strategies aligned with sales targets and KPIs, informed by market trends and competitor analysis.
- Product Management: Lead product development initiatives, collaborate with European teams, and manage product launches to drive customer adoption and satisfaction.
- Sales and Marketing Collaboration: Partner with sales teams to equip them with tools and campaigns for effective product promotion.
- Industry Engagement: Build relationships with key stakeholders, represent the organisation at events, and contribute to industry forums to drive thought leadership.
- Budget Management: Oversee the segment’s marketing budget, ensuring cost-effective resource allocation and maximised ROI.
What you’ll bring:
- A bachelor’s degree in Marketing, Business, or a related field.
- Proven experience in marketing and product management, ideally within the housing or built environment industry.
- Strong analytical, communication, and leadership skills.
- Expertise in managing cross-functional teams and driving measurable results.
If this sounds like your next challenge, we’d love to hear from you! Apply today!
- Type:
- Permanent
- Contract Length:
- N/A
- Contact Name:
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- Telephone:
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- Job Reference:
- SMMar
- Job ID:
- 222964066
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