Marketing Specialist

Posted 15/11/2024 by The Recruitment Group

Location:
Stockport
Salary/Rate:
£30,000/annum

Job Title: Marketing Specialist
Location: Stockport
Working Hours: Mon - Fri 40 hours (Hybrid work)
Salary: Up to £30k

Are you a creative and driven marketing professional with a passion for digital design, content creation, and campaign management?
Join our client's team as a Marketing Specialist and help to elevate the brand's online presence while driving customer engagement and growth.

Key Responsibilities as a Marketing Specialist:

  • Design, build, and maintain websites, ensuring they are always up to date and optimised for performance.
  • The Marketing Specialist must create and manage content for websites, blogs, and social media platforms.
  • Regularly check and improve SEO performance across all online channels.
  • Set up and monitor Google Tag Manager for tracking user acquisition and behavior.
  • Utilise Google Analytics to track website performance and implement necessary improvements.
  • Manage Google AdWords campaigns to drive traffic and conversions.
  • As a Marketing Specialist, you will design and develop the company's brand identity and all visual assets, including adverts, icons, and promotional materials.
  • Regularly review and update internal and external documents to ensure consistency with the brand's voice.
  • Maintain and update website content to reflect the latest products, promotions, and news.
  • You will do research and generate leads to support sales efforts as a Marketing Specialist.
  • Collaborate with the Sales Manager to analyse lead performance and improve acquisition strategies.


Skills & Experience for a Marketing Specialist:

  • Proven experience in managing Google PPC campaigns and monitoring key performance indicators (KPIs).
  • Strong background in website maintenance and content updates.
  • Hands-on experience with social media promotion and creating marketing campaigns.
  • Demonstrated ability to strategise and contribute to long-term marketing plans.
  • A track record of developing and executing marketing campaigns that define and enhance a brand's voice.
  • Excellent communication and organisational skills.
  • Ability to manage multiple tasks and prioritise effectively in a fast-paced environment.
  • Flexibility to adapt working hours and patterns to meet business needs.


Please contact Molly Emm at The Recruitment Group for more information.

Type:
Permanent
Contract Length:
N/A
Job Reference:
0000082683
Job ID:
222659512

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