Title: Senior Copywriter - Healthcare

Location: Stevenage / Hybrid (2 office / 3 from home) 

Salary: £45,000 - £55,000 

About the client 

My client are a leading healthcare and pharmaceutical advertising consultancy work across a variety of disciplines to support small, medium or enterprise projects and businesses. Whether its brand creation omni-channel campaigns or educational and awareness initiatives this practice will have their clients covered, becoming the perfect partner for healthcare and pharmaceutical marketing departments.

About the role 

The successful Senior Copywriter will have a passion for healthcare communications bringing a spark to their work, consistently seeking to inspire with ideas and creativity that captures the ideas of clients and target audiences. This is a fast-paced, reactive environment and will need the Senior Copywriter to come along for that journey. This is an opportunity to be an effective storyteller to capture attention with your ideas and craft narratives that resonate with your audience.

Key Responsibilities 

• Crafting compelling narratives and creative concepts that resonate with target audiences. 
• Typical projects will include: Promotional and educational content for HCPs; 
  • Disease awareness and educational copy for patients; 
  • Internal communications (eg for reps, brand managers and sales managers); 
  • New creative concepts and narratives, or refreshing existing campaigns with new angles
• Extracting key data from clinical papers to support brand stories
• Collaborating closely with internal teams and clients to understand brand strategies
• Working across a variety of local and international brands, with products in therapy areas like rare diseases, oncology, neurology and more 

Skills & Experience 

• Science degree is essential
• Prior copywriting experience in healthcare or pharmaceuticals
• Exceptional writing and research skill
• Ability to work independently and with a team to meet deadlines
• Excellent organisational skill and multitasking ability