Perm Job Alert
Title: Head of Marketing
Industry: Retail
Location: London (5 Days in office)
Salary: Up to £80,000 + Bonus & Benefits

Brief Overview:
Forsyth Barnes are currently working with an exciting London-based company who are now looking for a Head of Marketing to drive brand identity, growth, and connection with consumers. It represents an unparalleled opportunity for individuals seeking to advance in their careers, offering a dynamic environment where creativity is key.

In this role you will execute marketing initiatives, and it empowers professionals to shape the brand narrative, innovate within the industry, and leave a lasting impact on the company's success. With each campaign and collaboration, the Head of Marketing cultivates not only customer loyalty but also a vibrant community around the brand, making it an ideal position for those eager to grow, evolve, and thrive in their roles.

Head of Marketing - Responsibilities:

• Develop and execute marketing campaigns to promote footwear or streetwear products, including online and offline channels.
• Create engaging content for social media platforms such as Instagram, TikTok, X etc… to build brand awareness and drive customer engagement.
• Collaborate with designers and product teams to ensure marketing materials align with product launches and brand messaging.
• Analyse market trends and consumer behaviour to identify opportunities for product innovation and marketing initiatives.
• Coordinate events, pop-up shops, and collaborations with other brands or influencers to expand brand reach and attract new customers.
• Stay updated on industry trends, competitor activities, and emerging technologies to keep the brand ahead of the curve.
• Cultivate relationships with customers and brand enthusiasts to foster a loyal community and gather feedback for continuous improvement.
• Lead and mentor a team of marketing professionals, providing guidance and support to help them succeed in their roles.
• Demonstrate a deep passion for the footwear or streetwear industry, staying connected with the culture and lifestyle to authentically represent the brand.

Head of Marketing - Skills:

• Hands-on execution of marketing campaigns, actively involved in the creation and implementation of strategies to drive brand growth.
• Extensive background in the fashion or footwear industry, with a strong understanding of trends, consumer preferences, and competitor landscape.
• Ability to translate strategic objectives into actionable plans, leveraging industry knowledge to execute marketing initiatives effectively.
• Demonstrated experience in executing successful marketing strategies within the footwear or streetwear industry, with a track record of driving sales and brand awareness.