Marketing Executive

Posted 08/04/2024 by Diamond Search Recruitment Ltd

Location:
Gravesend, Kent
Salary/Rate:
£28,000 - £30,000/annum Firm Wide Benefits

Diamond Search Recruitment are seeking a Marketing Executive to join a successful and well-established law firm in Kent.

You shall support the firm on a wide range of marketing activities to include: Production of relevant and targeted collateral, Advertising, Newsletters, Client feedback mechanisms, PR, Sponsorship, Brand, Design, Events, Probono, Networking and On-line (both internal and external); managing and driving forward firm wide profile building initiatives.

Responsibilities

  • Maximising opportunities to grow the firm’s revenues from existing and prospective clients
  • Raising the firm’s profile and position within the local markets in which we are located
  • Leveraging and coordinating outside influencers
  • Structured approach to targeting new business generation, profile raising and marketing campaigns
  • Working closely with the management committee, to develop robust plans
  • Managing the implementation of the firms plans and budgets, regularly monitoring and reporting on progress
  • Drafting, reviewing and updating materials and entries in local media and legal supplements
  • Writing, editing and producing marketing communications including presentations, brochures, newsletters and web copy
  • Managing events
  • Planning and managing strategic advertising opportunities
  • Budget management
  • Working with fee earners to develop individual objectives and targeting plans and working closely with them to ensure successful pursuit of the plans

Marketing Campaigns and Profile Raising

  • Creating and implementing integrated campaigns across our sectors to help raise our profile and awareness amongst our key target audience and generate opportunities to meet potential clients.
  • Working to develop and oversee the implementation of an effective profile raising plan for the Firm, including Awards and Sponsorship opportunities
  • Assisting fee earners to profile their personal PR plans

The Successful Candidate

Skills and Experience

Essential:

  • Excellent understanding of marketing and business development processes
  • Strong previous experience of working in a business Marketing focused role, preferably in a law firm or other professional services firm
  • Strong written and verbal communication skills with an excellent eye for detail
  • Strong project management skills.

Desired:

  • Marketing qualification, such as the CIM or equivalent.

This is a full time and permanent role, hours are Monday - Friday 9am - 5.30pm.

The position is full time, predominantly from Gravesend but will be required to work from the other offices regularly therefore a driving licence and own car is essential.

Diamond Search Recruitment is acting as an Employment Agency in regard to this vacancy.

Type:
Permanent
Start Date:
ASAP
Contract Length:
N/A
Job Reference:
L57Y537R
Job ID:
221321221

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