This job was found on www.marketing-jobs.co.uk
Job URL: https://www.marketing-jobs.co.uk/job/1277000000000133140/Ecommerce-Digital-Marketing-Lead
TL;DR: Join Kybotech Group, a £30 million turnover company based in Worksop, as our Ecommerce and Digital Marketing Lead. Lead a team in enhancing our websites and driving increased visitor traffic - with the key goal of driving more sales and margin. We specialise in online retail, offering a diverse range of home and garden products. Be part of our mission to elevate sales and expand our market presence.
Ideal Candidate
Someone who is data driven, hands on and loves to get under the hood.
Doesn't like to spend time in meetings - this is not a traditional manager role, this is a doing role.
Has experience of high ticket value online sales - with a relatively low rate of repeat sales
Has optimised websites specifically checkout funnels and product pages.
Knows Google Ads expertly
Has been responsible for sales targets and contribution margins
Has 5+ years in ecommerce/digital marketing
Highly market-aware, with a commitment to regularly reviewing competitor offers and strategies to stay ahead in the market
Job Description:
Lead website sales and margin growth
Create and execute digital marketing strategies - mainly PPC and SEO
Improve website functionality for more sales
Manage traffic campaigns specifically Google Ads and SEO
Monitor performance metrics, providing regular reports on progress towards sales and margin goals.
About Kybotech Group: Kybotech is an innovative leader in the e-commerce and manufacturing sectors, dedicated to delivering high-quality garden buildings, furniture, and lifestyle products. With a commitment to excellence and sustainability, we've been transforming outdoor living spaces for over two decades. Our collaborative culture, driven by creativity and a forward-thinking approach, empowers our team to excel and grow professionally within a supportive and dynamic environment.
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Requirements
3+ years hands on experience in ecommerce and digital marketing.
Strong analytical and leadership skills.
Expertise in SEO/SEM, email, and social media marketing.
Benefits
Competitive Salary: We offer a competitive salary band within the market.
Professional Development: We encourage continuous learning and professional development. We provide resources and support for courses and certifications that enhance your skills and contribute to the business.
Team Environment: You will be part of a team-driven environment where collaboration and mutual respect are the norm.
Health and Wellbeing: We value our employees' health and wellbeing, and are committed to providing a safe and healthy workplace.
Variety of Work: As part of a diverse business group, you'll have the opportunity to work across different business units and industries, providing a rich and varied experience.