Senior Insight Analyst - Marketing
Posted a week ago by ASOS
About the Role
As a Senior Insight Analyst within the Marketing Insights team, your role will be to help Marketing stakeholders to understand how they can most effectively drive business growth through the delivery of analysis and storytelling.
The Details
- Working closely with stakeholders to test and optimise marketing activity across Performance Marketing (Paid Search, Paid Social, Affiliates), Brand Marketing and CRM.
- Using multiple platforms, datasets and tools (SQL Server, Adobe, PowerBI) to produce robust marketing insights.
- Translating data into action-oriented insight to deliver a clear story to stakeholders.
- Collaborating with other insight teams and 3rd parties to produce impactful, cohesive analysis.
- Advocating for new processes and methodologies to improve accuracy of insights and be at the forefront of marketing insight.
- Building relationships with senior stakeholders across the business while communicating and managing priorities effectively.
- Supporting and evaluating testing to understand campaign performance, measure incrementality and calculate RO
- Type:
- Permanent
- Contract Length:
- N/A
- Contact Name:
- Login or register to view
- Job Reference:
- 406000228945868
- Job ID:
- 1258000000000271256
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