Marketing Specialist (Digital)

Posted 07/05/2024 by Talent Search Ltd

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Location:
Trench, Telford and Wrekin
Salary/Rate:
£25,000 - £35,000/annum

Marketing Specialist (Digital)
£25-35k
Shropshire - Commutable from Telford, Shrewsbury, Market Drayton, Bridgnorth
VR/10345

A great opportunity has arisen for an experienced marketer to join a growing creative marketing agency.
The position will act as the bridge between the clients and the marketing / web development teams. The Digital Marketing Specialist will take an active role in defining  and delivering marketing activity with a focus on digital channels and performance monitoring through web analytics.
 

Role and responsibilities:
·    Work with clients to develop their marketing strategy with an emphasis on digital channels; website content strategy, email marketing, organic and paid search, social media, etc.
·    Create social media content strategies for our clients, outlining the mix of content, schedule and rationale / desired outcome behind posts
·    Support on the execution of the proposed marketing activity where appropriate
·    Review performance of digital marketing activity and client websites
·    Interpret results and share insights with clients where appropriate
·    Work with development and content creation experts to deliver results
·    Account Management - New client discovery and onboarding; work with new clients to capture their needs and assess their requirements
·    Take the lead on important projects you are involved in and communicate updates to clients
·    Copywriting and content creation - Create clear, easy to understand written copy edited to be suitable for the target medium

Skills and experience

·    Previous experience in a similar marketing role
·    Experience in website content strategy, email marketing, organic and paid search, social media
·    Good content creation skills
·    Account management/ project management experience
·    Experience in Google analytics
 

Type:
Permanent
Contract Length:
N/A
Job Reference:
VR/10345
Job ID:
221602137

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